King’s Road Footfall Commentary – Week 15, 2025
Footfall across King’s Road during Week 15 (7–13 April 2025) showed a mixed picture, with overall strong year-on-year growth but a slight softening compared to the previous week. The data, which encompasses both the easterly and westerly counters along the King’s Road, reveals ongoing resilience in visitor numbers, underpinned by strong weekend trading and seasonal conditions.
Across the easterly area, total footfall for the week reached 220,490, representing a 4.5% increase on the same week last year, though a 4.8% drop week-on-week. Saturday (12 April) remained the busiest day, recording 39,957 visitors, with the peak hour being 1 PM, when footfall peaked at 4,583. While numbers dipped slightly compared to Week 14, this may be attributed to the consistently strong Easter trading period in the prior week. Year-to-date, footfall in the core zone remains 2.3% higher than in 2024, reinforcing positive momentum.
In contrast, the more westerly counters, which track key nodes from 53 King’s Road to 350 King’s Road, painted an even more encouraging picture. Weekly footfall here rose to 272,970, reflecting a 9.7% year-on-year increase and a modest 1.1% rise week-on-week. The busiest day was again Saturday, drawing 49,492 visitors, with the peak hour shifting slightly later to 2 PM and a notable 5,398 visitors in that hour alone.
The standout performer was the 53 King’s Road location, which saw a 9.7% uplift from the previous week and a 5.2% increase year-on-year, reaffirming its role as a consistently high-traffic node on the street.
The footfall pattern suggests that while weekday visits saw some softness—particularly on Wednesday and Thursday in the easterly area (down -10.1% and -8.3% week-on-week, respectively)—this was counterbalanced by robust weekend figures and strong comparative performance across multiple counters. Notably, the 298 King’s Road and 346 King’s Road counters saw significant year-on-year gains of 20.7% and 9.5%, respectively, further evidencing broader appeal along the entire stretch of the street.
Weather conditions were relatively stable and comparable to last year, with temperatures peaking at 23°C on Friday and Saturday. This likely contributed to the strong weekend performance and may have encouraged outdoor shopping and leisure activity.
Compared to wider regional trends, King’s Road continues to outperform. Easterly footfall’s year-on-year growth of 4.5% outpaces both Greater London (3.5%) and the UK overall (5.4%), while the westerly zone is performing especially well with a 9.7% increase.
In summary, despite a slight softening compared to the previous week, King’s Road continues to show strong comparative growth—particularly year-on-year—highlighting its sustained appeal as both a retail and leisure destination. Looking ahead, with spring fully underway and the upcoming Easter bank holiday period, the district is well-positioned to maintain and potentially build on this footfall trajectory.
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